“Selling to Zebras” by Jeff Koser and Chad Koser presents a revolutionary approach to sales by focusing on identifying and selling to your ideal customers, or “zebras.”
This book offers a step-by-step guide to defining your perfect customer profile, streamlining your sales process, and closing more deals with greater ease.
It’s an essential read for sales professionals who want to maximize their efforts by targeting the right prospects and driving more successful outcomes.